January 27, 2021
What does it mean and why does it matter? We know that the ever-increasing quantities of data are fuelling a new era of fact-based innovation in corporations, backing up new ideas with solid evidence. For the past decade...
January 11, 2021
The supply chain is a forgotten tool in the age of digital. Undeniably companies face tougher competition than ever. Advancements in technology, access to outsourced production, and services along with increased global c...
January 08, 2021
There are two fundamental tasks that every product manager is responsible for, whichever the stage of product life cycle it is: Define a clear product strategy Create and manage a healthy roadmap If you do these well,...
January 06, 2021
In-depth user research is vital for truly understanding human needs, behaviours and motivations. Usability testing is unquestionably an essential part of user research. But what does it really mean? Why should you care? ...
January 06, 2021
The role of the product manager is defined in various ways across industries. But there are common threads which run through every great product manager. It doesn’t matter if you are working at an enterprise or a startup...