EVP / Managing Director
Before joining Monstarlab, Nick helped build the world’s leading interactive agency AKQA over a decade across Europe, Asia and the Americas. Nick hold’s a first class honours degree in Business Studies, started his career at Deloitte qualifying as a Tax accountant before working as a Management Consultant at IBM Consulting. Nick has held senior roles at McCann, digital agencies, and a client side marketing + product innovation.He brings 20 + years of international experience working with the world biggest businesses and entrepreneurs. His digital experience, strategic consulting skills and creativity has influenced the digital expression of the worlds most influential brands.Nick’s work across digital platforms, e-commerce, communications, product + service engagements have resulted in the successful implementation of critical transformation initiatives for many clients. Including Coca-Cola, Xbox, Nike, T-Mobile, Motorola, Ferrari, Fiat, Jeep, Accor, Diageo, Sainsbury’s, Mastercard and L’Oréal.Engagements have ranged from designing and launching the Xbox 360 console with Microsoft, to digital products for Nike, and the definition of T-Mobile’s Digital Strategy. Nick is often utilised as a subject matter expert on global marketing, branding, digital product development, customer experience, user interface, mobile platforms, loyalty and e-commerce.