Americas

EXPERIENCE

Keeping you close to the people that matter.
Our Experience Team will help you understand and design for the real needs of your users, so your products and services truly make a difference in the moments that matter most.

Our Experience Team can help you with:

User Research

User Research

Working with you to explore challenges, capture insights, and develop new value propositions that meet the real needs of your users and drive engagement, loyalty, and revenues. From qualitative user research, usability analysis to competitive analysis, to uncover user behaviors and build design from insight.

Experience and product audits

Experience and product audits

Helping you understand where you are now, to inform you where to go next, so you can identify and unlock the potential of current products, services and systems.

Product Design

Product Design

Thoughtfully translating your ideas into beautiful interactions and experiences that people enjoy and want to use more. A human-centric approach is at the core of everything we do – from UX to UI. As customers connect with your brand, it will be in a more meaningful and human way.

Collaborative Problem-solving with Prototyping and Testing

Collaborative Problem-solving with Prototyping and Testing

Reducing risk and accelerating time to market through the rapid prototyping, user testing and validation of new concepts.

Digital <> Physical spaces

Digital <> Physical spaces

Helping you develop or refine an experience that lives at the intersection of digital and physical space. From fully built environments to a single on-store kiosk, our team can help create a seamless experience for your customers.

Service Design

Service Design

We help you plan and organize your business resources beyond the digital space (people, props, and processes) to directly improve the employee’s experience, and indirectly, your customer’s experience.

Product Identity and Design Systematization

Product Identity and Design Systematization

We collaborate with your team to understand how your brand voice should look and feel. Your digital product is a brand touchpoint, and it needs to feel and look like your brand. We’ll create a Design System that includes components and rules that can be applied to new and existing products. It’ll also be extensible, and can be grown for future uses.

Would you like to deliver more engaging user experiences?

Contact us to arrange your free consultation

Our Beliefs

As a team, we are united by a set of beliefs that guide the way we work with each other and partner with our clients.

Stay relevant

It’s important to us that your business and products make a positive impact on the real needs of your users – so you can stay relevant and, ultimately, profitable. This means keeping user needs at the forefront of strategy and design, so we’re always working on the right thing, for the right reasons.

Transparency is everything

Sometimes our research uncovers issues and insights that are uncomfortable or don’t fit with accepted truths. This can lead to some tricky conversations, but it’s also where the real breakthroughs come – in the quality of our client relationships and the impact of our outcomes. We’ll always be honest; you just might not always like it!

It’s impossible without collaboration

You can’t design meaningful human experiences without collaboration. Through workshops, we bond with our clients and colleagues as a unified project team, we share knowledge, experience and ideas, and we develop paths forward that means every project has a life beyond written documentation.

Plan for what’s next

Experience transformation is a process that works through many stages. Whether we’re researching, mapping, blueprinting or designing prototypes, we will always consider what comes next, and we’ll always present information in a way that is clear and actionable for whoever needs to take it forward. No throwing grenades over fences!