Blog | Monstarlab

March 31, 2021

3 useful product analytics tracking plan templates

In the Monstarlab product analytics team we use a number of templates to reduce re-work when defining & implementing an analytics strategy. In this article I’ll share 3 tracking plan templates we use. These templates...

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March 18, 2021

Monstarlab 2021, part III: From DNA to visual identity

This is the third and last of three short articles on the thoughts that went into the process and meaning behind our new brand What is a brand? Is it the colours of a business? A logo? A particular way of behaving? The w...

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March 13, 2021

Monstarlab 2021, part II: The Works

This is the second of three short articles on the thoughts that went into the process and meaning behind our new brand Working with a global brand and developing a unified identity across different cultures, languages, a...

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March 10, 2021

Monstarlab 2021, part I: Driving global unity

This is the first of three short articles on the thoughts that went into the process and meaning behind our new brand. On March 4th, all Monstarlab subsidiaries merged into one, with the renaming and rebranding of all lo...

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January 26, 2021

How to Get Ahead During a Crisis: Leading Through Digital Innovation

How to best strengthen your competitive position through digital innovation as your competitors are likely reducing their innovation efforts? As the ancient Chinese saying goes: “When the wind of change blows, so...

Christian Nielsen

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January 25, 2021

How Do You Measure the ROI of Great Design?

Design has never been more respected in business. Yet quantifying its value still presents a challenge. We need a practical framework for estimating its impact on the bottom line. It is a question frequently aske...

Daniel Kalick

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January 14, 2021

Ideas for an Effective Digital Transformation Strategy

Why do so many digital transformation initiatives stall or fail? Written by: Juan Pedro Pereyra, Chief Technology Officer, Monstarlab Americas What is Digital Transformation? Some authors describe Digital Transfo...

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January 14, 2021

Attracting (and Retaining) World-Class Developer Talents

By Steffen D. Sommer, SVP of Technology, Monstarlab As companies are becoming more and more digital, the need for strong developer talent rises. Converting critical business processes from analogue to digital requires th...

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January 14, 2021

When to Use the Design Sprint (and when not to)

A framework for deciding when to apply the Design Sprint and when to apply the Discovery Sprint By Linn Elster, Associate Director, Innovation & Strategy, Monstarlab. Over the past years, I-as many other desig...

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