April 11, 2021
Part of our Wholesale, Retail, & eCommerce Series The quest to reopen stores is just the beginning. To emerge stronger from the pandemic, brands must reimagine the in-store service model altogether, iden...
January 25, 2021
Design has never been more respected in business. Yet quantifying its value still presents a challenge. We need a practical framework for estimating its impact on the bottom line. It is a question frequently a...
January 14, 2021
Launching a new product is inherently risky. It is impossible to guarantee success or predict exactly how customers will react. In short, there is no crystal ball to tell you what value proposition will lead to a breakth...