Mashreq Bank

All-new Retail Banking Platform Built on Sitecore 9.3

Rapid development and launch of a new banking platform for the UAE’s best consumer digital bank.
Mashreq Bank wished to replatform their digital retail banking products to provide the foundation of a truly personalised digital customer experience. They chose Sitecore as their preferred experience platform, and partnered with Monstarlab. In addition to integrating an evolved corporate identity, they required a rapid execution to support their ambitious growth plans as well as to build their own Sitecore capability internally to power self-sufficiency, the deadline for handover to their internal development team was within 6 months.
Despite facing the challenges of COVID-19, we were able to launch the site within 5 months, and build an internal foundational core team at Mashreq.
Winner Best Digital Experience Transformation Category, Sitecore Experience Awards 2021

A Digital Pacesetter in a Traditional Banking Market

Appealing to a young, dynamic, tech-savvy market in the Middle East is a must for Mashreq. As a forward-thinking bank, they have adapted their offering by harnessing the best in omni-channel technology to keep pace with their customers.

To Mashreq, being a digital fast-follower or mainstream player isn’t an option. They want to raise the bar for digital banking in a region where consumer expectations are higher than ever. Providing customers with a seamless banking experience, ready for personalisation across devices, before their peers is a key element in staying ahead of the competition.
80% Increase in Brand Website Users

18% Increase in Page views

About Mashreq Bank.

One of the UAE’s best performing banks for over five decades, Mashreq is a leading financial institution with an expanding footprint across the Middle East. Mashreq has a strong presence in the financial capitals of the world with international offices in Europe, Asia, Africa and the US.

The Future

Pushing for more Digital Touchpoints in Banking

Mashreq and Monstarlab are looking to the future, with the ultimate goal harnessing the power of Sitecore for personalisation across their retail banking experience.


  • .NET
  • Typescript
  • GraphQL


  • Azure
  • Sitecore
  • NodeJS
  • SSQL
  • SOLR
  • IdentityServer


  • Google Services
  • Banking
200% Increase in Sessions Captured

In order to improve this website, we use cookies. For more information please read our Terms of Service. To agree with the use of cookies on this website, please click the ‘Continue’ button.