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<h1>TAXA 4×35's Ambitious Digital Transformation</h1>

<h2>Goals and Ambitions</h2>
<p>In 2016, TAXA 4×35 aimed to increase app bookings from 11% to 25% and digital bookings from 64% to 80% by 2018. Monstarlab was enlisted to help achieve these goals.</p>

<h2>Implemented Solution</h2>
<p>An updated Android and iOS app was developed, allowing users to:</p>
<ul>
  <li>Book a taxi with options for fixed pricing or traditional taximeter rates</li>
  <li>Add favorite addresses and payment methods for a streamlined booking and payment process</li>
  <li>Track the assigned taxi on a map before and during the ride</li>
</ul>
<p>These features enhance the user experience, making it more efficient and satisfying.</p>

<h2>Achievements</h2>
<p>By 2018, TAXA 4×35 met its goals:</p>
<ul>
  <li>App bookings rose to 25%</li>
  <li>Digital bookings increased to 81%</li>
</ul>
<p>With over 750,000 downloads, the app became Denmark's largest taxi app, aligning with modern user expectations and contributing significantly to the company's objectives.</p>

<h1>TAXA 4×35</h1>
<p>TAXA 4×35 is Copenhagen’s largest taxi cooperative, featuring a fleet of 2,000 drivers. It stands out as one of the region’s greenest taxi services.</p>

<h2>Environmentally Friendly Fleet</h2>
<ul>
    <li>Over 700 fully electric cars</li>
    <li>Carbon-offsetting for all trips</li>
</ul>

<h2>Comprehensive Services</h2>
<ul>
    <li>Corporate accounts</li>
    <li>Medical transport</li>
    <li>On-demand parcel delivery</li>
</ul>

<h3>Efficiency</h3>
<p>Offers an average wait time of less than 5 minutes.</p>