Simmone Rodrigues, Associate Senior Experience Designer
It’s time to meet another member of our team! Meet Simonne, our Associate Senior Experience Designer from Monstarlab’s office in the United Arab Emirates.
Our experience team is an integral part of Monstarlab; they provide positive experiences for our clients by defining meaningful customer journeys for their users, keeping them loyal and engaged. Steve Jobs himself said: “Design is not just what it looks like and feels like. Design is how it works.” And to get to the crux of how something works, you need to consider the user.
In this Meet the team blog, we’re talking to Simonne about her favourite parts of Monstarlab, what she hopes to accomplish and what UX trends will shape the future…
When did you join the Monstarlab family?
I joined Monstarlab in June 2021.
What is your educational background?
Bachelors in Communication Design specialising in User Experience Design from Symbiosis University, Pune, India & a Masters in Interaction Design from Monash University in Melbourne.
Why did you decide to join Monstarlab?
Why not? I was looking for a place where I could fit in and thrive… Having worked as a freelancer, consultant, and corporate employee, I learned that I enjoy a more collaborative environment that allows for individual freedom of expression and actively advocates out-of-the-box solutions… This is truly hard to find, every company aims for this, but few actually achieve it. Monstarlab achieves this and so much more… It gives one the opportunity to make a lasting impact, grow and thrive. How could I possibly turn that down?
What’s your favourite thing about Monstarlab?
The people and culture… It’s something else here… A bunch of young, talented people, all excelling and striving to make an impact with the freedom and responsibility to do so, in a chill office packed with goodies, music, a comfortable and casual attire, a nice work and personal life balance and absolute respect for one’s craft. People and culture make or break an organisation… Monstarlab puts a lot of effort into creating and maintaining this, and it really shows.
What do you hope to accomplish, both professionally and personally?
Professionally, I hope to leave a lasting impression by making an impact… be it with the people I get to work with every day or the clients I solve problems for. In my personal life, I try to focus on being grateful for all I have and strive to be a better person than I was yesterday… Sometimes I succeed, and sometimes I fail… but it’s the journey that counts, right?!
Tell us about your most successful UX design project.
I’ve had the opportunity to work across fintech, Medtech, and travel and tourism. I have found that I truly enjoy working in the Medtech space. It’s the immediate resounding knowledge that whatever I’m creating and contributing to will genuinely help someone when they are most in need. I have created projects in this space, unsolicited, that I hope will be successful someday.
As for projects I was hired to do, I shan’t name any names for fear the ones I don’t name would somehow deem unworthy, which most definitely isn’t the case!
But I will say this – there hasn’t been a project I’ve been a part of that hasn’t done well, simply because the clients knew and understood the importance of UX and all it has to offer. You can’t fail to succeed when you know your target audience, solve their problems with their needs in mind, and don’t compromise on their experience. Simply because no user cares about the backend, build, or scope limitations. And I’ve been lucky to have clients that, if they didn’t understand this at the start, definitely understood it along the journey.
What UX design trends do you think we will see in 2022?
The UX world is growing so rapidly, and I constantly feel that as UX focuses on users and users are constantly changing, evolving, and wanting, you can’t guarantee what design trends are going to do well vs. what isn’t. You can only rely on acquired skill and market knowledge on the probability of success and favorability… When dark mode was launched, the design community was split as it broke some accessibility rules, but the market demand was favourable, which altered principles.
One thing is certain – users get bored easily, and anything that’s out of the box and unique will have its time in the limelight.